Not sure if a fractional IP service is the right fit for your business? We'll explore the key benefits and help you determine whether this flexible approach to IP management could be the strategic advantage you need.


    IP strategy is more than filing a patent application, it needs constant attention from the very start of any innovative company to a successful exit. For small and medium sized businesses, keeping up with the complexities (and expenses) of managing an intellectual property (IP) portfolio without overextending resources can seem like an impossible hurdle. 

    Enter the fractional IP department—a flexible, scalable solution that provides expert IP management tailored to your needs, without the commitment of a full-time team. 

     

    What is a Fractional IP Department?

    A fractional IP department (or "virtual") offers a cost-effective option for businesses to access IP support and expertise without incurring the cost or overhead of filling these roles in-house. It is generally offered as a monthly subscription providing expert support across all IP functions. These IP experts act as a extension of your team to provide comprehensive services, including IP strategy development, patent and trademark preparation and prosecution, IP administration, monetization, and analytics. 

    In a nutshell, a fractional approach allows you to tap into top-tier expertise without the full-time cost.

    Building a full-time IP team to properly execute a proactive and pragmatic IP strategy as well as the day-to-day management tasks requires patent agents, trademark experts, administrators, strategists, and analysts, which may not be feasible for your company’s current size or budget. A fractional department delivers all these functions without the need for full-time staff, scaling with your business and ensuring your IP strategy evolves alongside your business strategy. 

     
    Advantages include: 
      • Flexible Engagement: Customized support that grows with your company, aligning your IP strategy with business changes. 
      • Consistent Coverage: Redundant and uninterrupted support, even during vacations, sick leave, or turnover. 
      • Broad Expertise: Access to a multi-disciplinary team, including roles difficult to fill with a single hire, like technical patent agents and administrative specialists.
      • Fee predictability: Predetermined fixed fees, long term budget tracking.

    How to Know if You Need a Fractional IP Department

    To assess the potential advantages of a fractional IP department for your business, start by evaluating your current requirements and available resources. Consider also your growth trajectory.

    It could be that you are an SME looking to grow your IP portfolio but don't yet have the budget to bring on a full IP department to help you reach your growth goals.

    Or it could be that, even though you are a larger organization who may have the resources, your portfolio is still in it's early stages. You need robust protection and a forward thinking strategy quickly to position yourself for success and a fractional service might be an ideal solution to bridge the gap by offering that expert guidance and operations coverage to help you build a strong foundation to support a robust portfolio and future IP management as you grow.

     
    Here are some key indicators that suggest this flexible approach might be the ideal solution for you.
      • You have a limited budget - you have a need for IP services but cannot justify the cost of a full-time team
      • You are in a period of rapid growth - you exist in an innovative space that is experience exponential growth and you need additional bench strength to help you manage your IP strategy while you get your feet under you.
      • You have specific IP needs but limited expertise - you may be newly accountable for IP or you may require specialized IP services to bridge the gap as you build your expertise and grow your IP team.

    With a fractional IP department, you gain peace of mind knowing your IP strategy is managed proactively and effectively, enhancing your company's value and mitigating risks. 

    At Stratford Intellectual Property, our Virtual IP Department service is designed to provide exactly the support you need, when you need it. Whether you're looking for ongoing IP management or specialized support for a particular project, we can tailor our services to fit your needs. Reach out to learn more about how we can help protect and leverage your innovations.

    Imagine accessing a full team of IP experts for a fraction of the cost of one full-time employee! 

     

    You May Also Be Interested In: How to Find Extra Dollars for Your IP Budget

     

    About the Author

    Natalie Giroux Natalie Giroux is a pragmatic achiever with extensive experience in the areas of strategic intellectual property management, network performance engineering, traffic management, technical due diligence. She has been with Stratford  for over eight years and has been providing strategic virtual IP management services for several small and medium-sized enterprises (SMEs). She is passionate about maximizing the value of innovation, to learn more contact Natalie.